Should Second Life Reduce Land Fees to Encourage Growth?

2424380718_699d8d6fc8 If recent information surrounding the land leasing rates of Blue Mars is accurate, Second Life may have a real competition on its hands.

That's because the Blue Mars land leasing system is rumored to be not only simpler to use, but cheaper than the Second Life tier system.

Starved for competition for so long, Second Life might not be able to compete with an upstart new virtual world unless it re-evaluates its business model and gets back into fighting shape.

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