Multiplayer Gaming: Bigger than Hollywood.

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Forget watching Iron Man and thinking you're superhero-with-attitude Tony Stark. Multiplayer video games allow you to be a Tony Stark-type character.

It's this interactivity and customizability, says Tom Chatfield

of The Guardian, that explains why multiplayer gaming has surpassed moviegoing as society's imaginative escape of choice.

Pixels and Policy investigates.

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The L.A. Times Contemplates America’s Avatar Addiction

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As we discussed yesterday, the recent spate of virtual reality action flicks has Hollywood is gaga over gamers.

Between James Cameron's Avatar, the Bruce Willis vehicle Surrogates, Gerard Butler's Gamer, and anything else currently in the pipeline, more people are experiencing virtual worlds through old media than ever before.

The Los Angeles Times has a thoughtful report on the prevalence of virtual worlds movies and what this means about what our society is thinking:

"One life isn't enough for anyone anymore," said Mark Neveldine, who co-directed "Gamer" with Brian Taylor.
"Part of it is people get heavily isolated today and then they also
greedy, they want more than the life they have and what it can offer."

Read on to uncover why the Los Angeles Times thinks the trend of virtual worlds flicks will only increase as we move deeper into the Metaverse.

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Is Hollywood Finally Taking Virtual Worlds Seriously?

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Has Hollywood made up its mind on whether virtual worlds are important?

With the release of Bruce Willis's heavy action flick Surrogates, Hollywood finally seems to be moving virtual reality from the realm of Weird Science to John McClainville.

One of our early articles focused on popular perception of the Gerard Butler film Gamer, wherein Mr. Butler plays an avatar engaged in life-and-death combat while controlled by another person miles away. Despite only grossing $19 million domestically, the low-budget flick turned a profit and got people asking: Are virtual worlds cool?

Read on to find out why Hollywood is suddenly making the Metaverse the preferred realm of self-exploration for their flawed anti-heroes.

Continue reading Is Hollywood Finally Taking Virtual Worlds Seriously?