Virtual Currencies: The Rise of a Not-So-Virtual Monetary Unit

From FarmVille Dollars to the Evony Cent,
nearly every virtual world, multiplayer game and online environment
seems to be adopting synthetic currencies – the little tokens we
happily give our real money to acquire.

Virtual
currencies each have their own exchange rate, from L$250 to $1 in
Second Life to 50 Evony Cents for $5 and everywhere in between. But
once successful virtual currency company now claims the success of a
virtual currency has little to do with its price.

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