Companies Consider Virtual Employee Standards of Conduct

Scantily-clad waitresses may move burgers and wings at Hooters, but companies like IBM are less than pleased to find employees involved in virtual worlds dressing in bondage gear and digital phalluses.

A recent press release from industry research firm Gartner, Inc. sheds some light on the obvious reasons why big business might not want its employees' virtual representations dancing around in a Department of Energy-themed ballgag:

As the use of virtual environments for business purposes grows, enterprises need to understand how employees are using avatars in ways that might affect the enterprise or the enterprise’s reputation

We covered the possible professional conflicts of real-world workers indulging in virtual fantasy last week. In light of the Gartner report, this controversial issue deserves a closer look.

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